Services
What we operate, and what we build.
Every line stands on its own, so you can take one or take all six. Taken together they cost less than the sum of the parts, because the whole funnel is where the work compounds.
01
Paid media
Google and Meta, operated against gross profit rather than platform conversions. Account structure, bidding, budget allocation across the return curve, creative direction, and a monthly report on one stated metric agreed at the start.
02
Ecommerce and Shopify
Rebuilds and ongoing operation. Theme and template work, collection and filter logic, navigation, promo and sale mechanics, product page conversion work, site speed, and product content at catalogue scale.
03
Measurement and analytics
The first thing we do on every account, because every decision after it depends on the numbers being real. Offline conversion import, phantom conversion value removal, bot and internal traffic filtering, GA4 and Ads configuration, retention and lifetime value reporting.
Fixing measurement usually makes reported performance go down. That is the point, and it is why the baseline gets frozen in writing in week one.
04
Lifecycle and retention
The cheapest growth in most companies is already inside the building. Speed to lead on inbound enquiries, owned follow up sequences, replenishment triggers on lapsed consumable purchases, segmentation, and the email and SMS programme that gets built once and then never operated.
05
Strategy and campaigns
Split by who executes, because that is most of the price. We will hand a documented plan to your team, or run it end to end.
06
Applied AI and software
Priced as capability, not hours. If the fix needs software, we write the software. Scoped in writing before anything starts, with a fixed price and a delivery date.
Engagements
Three ways in.
Taken together the six lines cost meaningfully less than the sum of the parts, because one operator running all of them is faster than four running pieces of them.
Every engagement is quoted against what we find in the diagnostic, and agreed in writing before anything starts. Out of scope work is agreed in writing before it starts too. Ad spend, production costs, software licences and platform fees are client paid, at cost, never marked up.
Not sure which line you need?
Most companies do not, at the start. That is what the diagnostic is for.